Facilitation history

From McClelland to CEFE and beyond

The story of CEFE is not only the story of one method. It is part of a broader family of entrepreneurship and facilitation approaches inspired by David McClelland’s Personal Entrepreneurial Competencies and shaped through field practice, adaptation and international cooperation.

INEO belongs to the new generation of actors extending this legacy through blended learning, digital facilitation and AI-assisted support in the MENA region.

Behavioral rootCEFE legacyDigital facilitation

CEFE legacy

CEFE: a major branch in this family

CEFE transformed this behavioral base into an experiential methodology for entrepreneurship training. Emerging within the GTZ / GIZ ecosystem in the 1980s, it spread internationally through action, simulation, debriefing and practical application.

CEFE in numbers

Figures commonly referenced in the GIZ / CEFE ecosystem show the scale of the approach and its trainer transmission network.

75+ countries
13.2M participants
5,000 active trainers
800 ToTs
16,000 ToT participants
Timeline

A timeline of expansion and adaptation

1960s

McClelland identifies entrepreneurial competencies

A behavioral reading of entrepreneurship starts shaping training and support programs.

1983

CEFE emerges within GTZ

Entrepreneurial behavior becomes an experiential training methodology.

1988

Empretec launched by UNCTAD

Another major branch formalizes entrepreneurship development around behavioral competencies.

1991

Nucleus emerges

Facilitated peer groups become a structured support model for entrepreneurs and SMEs.

1995

CEFE spreads into the Arab region

The approach is adapted through trainers, regional programs and field practice.

2001

GET Ahead adapted by ILO

Women entrepreneurship support receives a dedicated training approach.

2010+

CEFE becomes more modular and flexible

Shorter formats and contextual adaptation become more common.

2014

SME Coaching Loop

A new coaching logic reflects the growing need for post-training SME support.

2020s

Blended, digital and AI-assisted environments

The legacy expands into LMS, virtual rooms, activity platforms and AI-supported learning.

Ecosystem

An ecosystem, not a single method

These methods are not simply competitors. They are part of a broader ecosystem of entrepreneurial facilitation and support.

Ecosystem of entrepreneurial approaches from a shared behavioral rootSources: GIZ · ILO · UNCTAD · field adaptations | Common root: David McClellandMcClelland — PECs TheoryPersonal entrepreneurialcompetencies · 1960sCEFE — GTZ / GIZExperiential approach1983 · 75+ countriesEmpretec — UNCTAD10 PECs · 1988 · behavioral focusSIYB / GERME — ILOBusiness managementfamily · 1980sIntegrated seminarOfficial productsCEFE productsPROCESS · MOMENTToTsInternationaltransmissionNucleus1991 · GIZPeer groupsSME Coaching2014 · GIZSME coachingEA$EIRCWomen empowerment200+ organizationsautonomous spreadlocal adaptationsEmpretec workshopsBehavioral entrepreneurshipdevelopmentGET AheadWomen entrepreneursStart & ImproveBusiness packagesGERME / SIYBMicro and small firms
Comparison

A comparative view of related programs

ProgramInstitutionShared rootMain audienceDelivery logicDurationDistinctive feature
CEFEGTZ / GIZ ecosystemPECs and behaviorEntrepreneurs and facilitatorsExperiential seminar / modular learningDays to weeksAction, debriefing, application
EmpretecUNCTADPECsEntrepreneurs and SMEsWorkshop and follow-upSeveral daysBehavioral entrepreneurship focus
GET AheadILOBehavior and gender lensWomen entrepreneursTraining modulesShort modulesWomen entrepreneurship and empowerment
EA$EIRC / partnersBehavior and household economyVulnerable communitiesSavings, groups and enterprise trainingProgram cycleEconomic and social empowerment
NucleusGIZ / chambersPeer learning and actionSMEsFacilitated entrepreneur groupsLongitudinalPeer-group business support
GERME / SIYBILOBusiness basicsMicro and small businessesBusiness training packageModularStart and improve your business
SME Coaching LoopGIZ ecosystemAction and advisory supportSMEs and coachesCoaching cycleLongitudinalPost-training coaching logic

Activities as a shared language

Even when approaches differ, they often meet through simulations, exercises, games, situational practice, collective work and structured debriefing.

What makes the difference is not only the activity itself, but the facilitation process around it.
Simulations
Exercises
Games
Situational practice
Collective work
Structured debriefing

STRATEGIC CONTINUITY

Where INEO stands in this ecosystem

INEO does not claim to own this legacy. It works within it, and helps extend it.

In the MENA region, INEO contributes by adapting action-based facilitation to local contexts, supporting entrepreneurship and facilitator development, turning static methods into living digital environments, and connecting facilitation, LMS, virtual spaces, business planning and AI.